You've worked hard, sacrificed nights and weekends, your site is out there for users to click around in, the beer from the launch party is now flat. And yet, there is an outstanding list of design bugs that goes around the corner. Columns are uneven, colors "off" from spec, fonts the wrong size, links going to the wrong places if working at all. Hmmmm... Obviously, something is wrong. Everyone is saying the site is live and celebrating, but it looks... unprofessional and not representative of the team's best work.
I'll state the obvious that this is not where anyone wants to be in this business. So, how to deliver quality each and every time? This post looks at each major role in the creation process and posits the questions that need to be asked individually to keep professional-level design a strategic priority.