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Peter Rivera
SVP, Interactive Design
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Rachel Been
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Allison Bucchere
VP, AOL Lifestyle Design
Michael Costantino
Principal UI Designer & Information Architect
Jason Cranford-Teague
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Rich Foster
Creative Director,
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John Kilpatrick
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Bill Knight
Creative Director,
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Milissa Tarquini
Director, UI Design
Apr 8th 2008 1:15AM

It was a heartbreaking loss for Memphis but for the first time in 20 years the Jayhawks are the NCAA BB Champions. The final game tonight capped off a tumultuous final on March Madness and was the end of a record year for AOL Sports. The March Madness package was the best to date, surpassing our goals and setting page view records, that included editorial coverage of each region, live bracket scores via an interactive flash scoreboard and individual gamepages with news, team and player stats.

The heart of the package was built on original coverage, realtime game data, player stats and differentiated further by a strong edgier look and feel that made the package stand out on its own. Top it off with a first class sponsor in Audi.

We rounded off the experience with a host of games for tournament fans. Starting off with the best looking printable bracket to the interactive bracket games built in collaboration with our partner Stats, inc. -- Bracket Challenge, Bracket Manager and Second Chance Challenge.



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